Canadian Franchise

Kevin O’Brien Named President of Weight Watchers Canada

Kevin O'Brien Named President of Weight Watchers Canada

Weight Watchers International, Inc. has announced that Kevin O’Brien has been appointed President of Weight Watchers Canada, Ltd. In this role, O’Brien will oversee all Canadian business operations, including meetings and digital products and programs. O’Brien will report to Stacey Mowbray, President of the Americas.

Mowbray commented, “Kevin brings more than 20 years of management, strategic consulting and commercial leadership experience to Weight Watchers. His operational expertise combined with his ability to motivate teams across functions make Kevin a strong leader as we continue our focus on providing members in Canada with a seamless, personalized experience.”

Most recently, O’Brien was Chief Client Officer of Aeroplan at Aimia, a global data-driven marketing and loyalty analytics company, where he drew on his deep knowledge of loyalty, data analytics and marketing to help clients experience Aeroplan’s skills and assets effectively. In prior roles at Aimia, O’Brien shaped Aeroplan’s commercial and P&L leadership as Chief Commercial Officer.

On his appointment, O’Brien said, “I am joining Weight Watchers at a pivotal time of continued transformation. With ongoing innovation in technology, personalized experiences, and building the Weight Watchers community, I look forward to partnering with the leadership team to accelerate growth in Canada and inspire people to live healthier and happier lives. In addition to the strong path we are on, I am excited at the prospect of deepening our use of data and expanding our Canadian business partnerships.”

O’Brien started his career with Mercer Management Consulting, and then went on to establish Diesel Think Tank, which was later purchased by Secor Group. O’Brien is a graduate of the Ivey Business School.

About Weight Watchers International, Inc.    
Weight Watchers International, Inc. is one of the most recognized and trusted brand names among weight-conscious consumers. Weight Watchers provides commercial weight management services through a global network of Company-owned and franchise operations and offers innovative, digital weight management products through its websites, mobile sites and apps. These services and products are built on the Company’s weight management program, which helps millions of people around the world lose weight through sensible and sustainable food plans, activity, behavior modification and group support. Weight Watchers has an unparalleled network of service providers to assist members on their journey and also offers a wide range of products, publications and programs for those interested in weight loss and healthier living.