MTY Food Group Inc. announced today the signature of an exclusive agreement introducing TCBY Frozen Yoghurt Canada in current and future Cinemas Guzzo movie theatres.
The introduction of TCBY frozen yogurt in Guzzo movie theatres will begin approximately June 12th and will be deployed over two weeks, to be completed around June 23rd. The original term of the agreement is for five years, with a renewal option of the same duration.
Cinemas Guzzo had 10 locations in operation as the signing of the agreement. Mr. Vincent Guzzo, President and Chief Executive Officer of Cinemas Guzzo, said ”we are thrilled to offer TCBY frozen yogurt to our guests in our cinemas”.