MR MIKES SteakhouseCasual Heightens the Guest Experience with New Board Games Program

Restaurant brands are now turning to methods beyond the immediate great food, atmosphere and service to attract guests and maximize the guest experience.

MR MIKES SteakhouseCasual, a steakhouse franchise with 25 locations across Western Canada, is a case in point. On September 7, the restaurant introduced board games, including Jenga, Battleship, chess, and Scrabble. The urbanLODGE section at every MR MIKES SteakhouseCasual now carries eight very different board games, to encourage guests to relax, socialize and have fun, while enjoying a meal or drink.

Introducing the nostalgic pastime was a way for MR MIKES SteakhouseCasual to heighten the guest experience, giving guests a sense of fun and nostalgia that they are unlikely to get when they dine out elsewhere. All they have to do is select a game from the games table, and start playing.

The MR MIKES SteakhouseCasual in Dauphin, Manitoba has already experienced a very positive response to their board games program. Since the location opened in June, the store has welcomed diverse groups who come to enjoy the activity on a regular basis, including teenagers laughing and joking over a game of Jenga, and a couple who comes in for a weekly game of chess.

www.mrmikes.ca

 

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